Salon & Spa Website Design

Salon & spa websites that
keep your books full.

Clients choose their salon based on what they see online — your work, your vibe, and how easy it is to book. We build you a site that sells the experience before they ever walk in the door.

76%of salon clients book their first appointment after finding a business online
42%of bookings now happen outside business hours — online booking is no longer optional
Zerotemplates — your site reflects your unique brand, not a generic beauty business theme
Built for Salons & Spas

Everything your clients
need to book.

From your service menu to your booking system, we design every touchpoint to turn a visitor into a booked appointment.

◆ Online Booking

Seamless Appointment Booking

Vagaro, Acuity, Booksy, Square — we integrate your booking platform so clients can book directly from your site at any hour.

◆ Portfolio

Gallery of Your Best Work

A curated photo gallery of your most impressive work — hair, nails, skin, lashes — that acts as a visual resume for new clients deciding who to trust.

◆ Services & Pricing

Clear Service Menus

A beautifully laid out services page with pricing that's easy to read on mobile — no PDFs, no guessing what something costs.

◆ Team Profiles

Meet Your Stylists

Individual profiles for each team member with their specialties, photos, and a direct booking link — so clients can find and book their person.

◆ Brand

Aesthetic That Matches Yours

Your website should feel like an extension of your physical space. We design around your brand colors, photography, and vibe.

◆ Local SEO

Rank for Local Searches

Built to rank for searches like 'hair salon in [city]' or 'best esthetician near me' — the terms your next client is searching right now.

The Opportunity

Instagram gets you
attention. Your site closes it.

Most salons and spas do a great job on Instagram — beautiful photos, consistent posting, growing followers. But when someone sees your work and taps the link in your bio, what do they find?

A website that loads slowly, doesn't show pricing, or makes booking feel complicated is where you lose them. They close the tab and book with the salon that made it easy.

We build salon and spa websites that capture the energy of your space, make your work the hero, and turn Instagram traffic into confirmed appointments.

Retain Clients Between Visits

A professional website with a newsletter signup and loyalty program info keeps clients engaged between appointments.

Gift Card Sales

Add online gift card purchasing so you're generating revenue even when the salon is closed — especially powerful around the holidays.

New Client Specials

Dedicated landing pages for new client promotions convert first-time visitors more effectively than a buried 'specials' section.

Google Reviews Showcase

Your Google reviews displayed prominently give new clients the social proof they need before booking with someone they've never met.

How It Works

From concept to
fully booked.

01

Discovery Call

We learn your business, your market, your customers, and what success looks like for you.

02

Design & Copy

We write your content and design your site. You review and approve everything before we build.

03

Build & Test

We build clean, test on every device, and make sure every page, form, and link works perfectly.

04

Launch & Hand Off

We launch your site and hand you everything — full ownership, no lock-in, no ongoing fees unless you want them.

Salon and Spa Website Design That Drives Bookings

Golden Peak Media builds custom websites for salons, spas, and beauty businesses across the United States — hair salons, nail studios, med spas, estheticians, lash studios, barbershops, and more.

Every site we build is designed to convert visitors into bookings. We integrate with your existing booking platform, write your service descriptions, and design around your brand aesthetic — all at a fixed price.

We work with beauty businesses in Charlotte, Atlanta, Miami, Los Angeles, New York, and nationwide. Get a free quote today.

We also build websites for related businesses: fitness studios, restaurants, and hospitality businesses.

Common Questions

What salon owners
ask us most.

Yes. We build team pages with individual galleries so each stylist has their own portfolio — clients can browse work and book directly with the person they want.

Yes. We integrate with your booking platform — Vagaro, Square, Acuity, Booksy, or others — so booking happens directly on your site without clients leaving.

We build your site so you can update services and pricing yourself without needing a developer. Simple and straightforward.

Yes. We can integrate gift card purchasing through your existing booking platform or through a separate gift card solution.

Professional photos help significantly in this industry. We can work with what you have — or point you toward photographers who specialize in beauty and lifestyle content.

Ready to Get Started?

Let's build your salon
a site that books itself.

We are currently accepting new projects. Tell us about your business and we will put together a free quote.

Let's Talk